Facebook Ads and how they compare to Google Adwords
Since reading some posts a few months back on Damien’s Blog and the eWrite blog about Facebook Ads, we have recently tried them out for PuddleDucks. We were lucky enough to get the free $100 of...
View ArticleMeasure Return on Investment on your Online Ads
The great thing about Online Advertising is that you have all the data to measure the Return on Investment (ROI) of the campaign. This is a huge advantage over offline advertising in a newspaper or...
View ArticleLatest Facebook Ad Campaign Results
We did another campaign on Facebook for our January Sale. It was run over a period of 7 days. The ad looked like this. The landing page for the ad was our home page and after the 7 days the stats...
View ArticleUsing Facebook Ads to get more Fans
We’ve experimented with Facebook Advertising campaigns a number of times over the past six months with mixed results. I’ve posted about them twice before: 1. Facebook Ads and How they Compare to Google...
View ArticleUsing Facebook Ads to Get More Fans
We’ve been running Facebook Ads on and off for over six months now – with varying degrees of success. Overall they can be divided into two types of advertisement: 1) Ads that take people your website...
View ArticleFacebook Ads: Friends Of Connection Targeting
Facebook have recently added a new way of targeting people to become a fan of your Facebook page. This is called “Friends of Connection” targeting. It means that you can create an ad that will only be...
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